Three Brothers
Packaging carrots with character
Tasmania’s largest carrot grower, Three Brothers, is situated in the pristine Forth Valley where the rich volcanic soil and cool, crisp air produce perfect growing conditions. The proud owners Mike, Rick and Jim Ertler wanted packaging that highlighted the quirky nature of their Original Tasmanian Purple and Chantenay Carrots.
Our brand strategy highlights the nutritional perks of eating purple carrots and their more common, but equally fresh orange cousins. Our packaging solutions and website weave a story around their product range which also includes Brussels sprouts.